Chateau D’Oex play host to the annual hot air balloon festival.

The preserved natural surroundings of the Pays d’Enhaut region, the incomparable fairytale beauty of the snow-capped peaks and the precious links now connecting them to Château-d’Oex, continue to excite the haute horlogerie brand year after year, since 2005. Being able to provide customers and guests from all over the world, with an opportunity to experience the magic of a balloon ride, is a unique pleasure that Parmigiani Fleurier is delighted to be repeating.

The brand has been the headline sponsor since 2007 and seeing the brand injecting ever more enthusiasm into its involvement, guaranteeing a first-rate welcome to the event and increasing visibility. A new poster campaign has been designed in order to refresh public interest in the event to raise awareness, both in Switzerland and around the world. Parmigiani Fleurier also unveils a second balloon in its colours further illustrating its enduring passion for hot air ballooning.

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21″ of Peace : In the Air from salva magaz on Vimeo.